ThreeSixty to Host Youth Social Media Summit
By Miles Trump
ThreeSixty Journalism, in partnership with several local organizations and nonprofits, will host its first-ever Youth Social Media Summit in February at the University of St. Thomas.
The Youth Social Media Summit (SMS), which will be held from 11 a.m. to 2 p.m. Saturday, Feb. 27 at the university’s St. Paul campus, is an innovative and interactive event that will empower approximately 75 Twin Cities high school students to use social media wisely, responsibly and effectively to accelerate their future success in a digital world. Partners include Youthprise and College Possible Minnesota, along with social media professionals from Bellmont Partners Public Relations, Sprinklr, the Minneapolis/St. Paul Business Journal, Weber Shandwick, and Puke Rainbows Creative.
The event is planned and led by a social media team of 11 ThreeSixty high school students and six Twin Cities professionals, as well as Theresa Malloy, ThreeSixty’s Youth SMS coordinator. The social media team has been meeting monthly since September to plan and execute the event.
“Millenials often get a bad rap for being on their phones and disengaged with their surroundings,” Malloy said. “ThreeSixty sees it differently. Our students are more engaged in their communities, thanks to social media, than ever before.”
“The students on the social media team are examples of this. They are engaged and ready to make change in cyberspace and off-screen in their communities. They care and are passionate about the possibilities social media has to offer. These students have worked hard to develop a summit that engages their peers, while showing them the power of finding their voices on social media.”
Puke Rainbows Creative owner Erica Hanna, a video content creator and strategist, public speaker and the 2014 Minneapolis Twitter Personality of the Year, will be the featured speaker at the Youth SMS. The event also will include three interactive breakout sessions, led by ThreeSixty students and professionals, that students will attend:
- Activism vs. “Slacktivism”
- Building a brand and connecting
- Social media responsibility: What goes into building a social media PR campaign?
The Youth SMS is an invite-only event for College Possible Minnesota students at Harding High School in St. Paul and Roosevelt High School in Minneapolis.